There is who decides to tell and communicate their collection through a critical and analytical look, that embraces the youth counterculture and the contemporary music scene; a mode of expression defined by a personal and unique style.
Vincenzo Palazzo, a designer made-in-Puglia, adopted Milanese, made his choice: Through a deep passion for the land of the Rising Sun, Palazzo saw his dream realized in Vìen.
The Vìen Woman is a street culture devotee, something that is also reflected in her style choices: Wrapped in oversized jackets and androgynous pants, matched with her very own feminine essense and sensual attitude. A conflicting idea of male and female, covering and uncovering. The mixing of genres and style pieces, allows the individuality of a character to surface.
The Men's pieces are revisited through a feminine filter, with the outerwear regaining its centrality in the silhouette. The trench coat, the poplin shirt, the assymmetrical skirt, the baseball cap, the Logo T-shirt, and the sweatshirt are some of the “easy-to-wear” stilistic components that reveal the street soul of Vien.
100% made in Puglia, the Apulian expertise, know-how and innovative spirit find home in a collection where craftsmanship, quality, technique and attention to details lead the show.
The rare and fine fabrics, like angora wool, gauze, Japanese denim, and gabardine make this young brand ready to be internationally welcomed.
Words Alessandro Ieva, Annie Markitanis